Multi-brand Strategy
Economic Watch: Century-old Italy-born brand Fila gains new life in China-Xinhua
Will China's sports brand Li-Ning replicate Anta's cash cow FILA with Clarks?
Will Chinese Sportswear Brand Anta's 'Gym Tech' Rebrand Pay Off? | Jing Daily
Anta Group And WWF Sign A Powerful Partnership | Panaprium
Anta Announces World's First FILA-Branded Hotel in Shanghai | Hypebeast
How Did Anta Manage to Become the Third Largest Sports Brand in the World? - China Marketing Insights
Anta Sports' Q4 Sales Gains Led by Fila, Other Brands | SGB Media Online
Fila Outperforms as Anta Sports Sees Sales Growth in Q4 | BoF
Anta eyes cooperation with major global brands | Business | China Daily
Anta Sports - Wikipedia
Multi-brand Strategy
Byron Wan on Twitter: "🇨🇳 sportswear group Anta has acquired a few international brands over the years; Fila and Kingkow (kids clothing) are the better known ones. So, be careful with what
New Wide Group - ANTA announced that new brand “AntapluS” for the 10th ANTA brand on 30th July. In addition to ANTA itself, the brands include DESCENTE, FILA, FILA KIDS, KINGKOW, KOLON
Fila - Wikipedia
ANTA Sports, Partner Of Descent And Fila In China Delivers Record High Revenue Of RMB16.69 Billion
Could the “Nike of China” Wreak Havoc on Nike, Adidas, and Under Armour? | The Motley Fool
Solved Based on the organizational structure of ANTA， what | Chegg.com
Fila brand a winner for Chinese sportswear retailer Anta as first-half profit jumps 34 per cent | South China Morning Post
Anta Sports delivers strong first-half results - Chinadaily.com.cn
Anta posts a fifth year of record profits as its multi-brand product portfolio helps it capture rising demand for sportswear | South China Morning Post
Anta Sports and Hyatt plan to open first Fila-branded hotel | News briefs | Sporting Goods Intelligence
